Rodríguez remained for four years, learned the ropes, and made his recording debut with the group in 1966, appearing on two albums, Nuestro Balance and Voces de Billo, Vol. Three years later he was recruited to join Billo & His Caracas Boys, a revered Latin musical group founded in 1940.

He didn't even consider music until 1960 when, at 17, he joined a Platters' covers group called Los Zeppys.

As a result of crippling poverty, Rodríguez did not attend school regularly because he had to work in order to help his family survive he didn't learn to read until he was already an adult. He lost his father to cirrhosis of the liver when he was six. He was one of 12 children born to a Spanish father and a Venezuelan mother. Jose Luis 'El Puma' Rodríguez was born in Caracas in 1943. He returned with the duets-offering Immenso in 2017, six months before undergoing life-saving surgery. After 2009's Mi Amigo el Puma, he retired from recording for eight years due to critical health concerns. Later albums, including 2002's Mujer and his 2003 duo collaboration with Raul Di Blasio on Clave de Amor, were massive successes as well. He has appeared in recurring roles in more than a dozen telenovelas. In addition to his beloved voice, Rodríguez is an international television star. Beginning with 1979's Una Canción de España through 1997's Inolvidable, he netted six platinum and nine gold records.

Between 19, his albums were a chart fixture not only in Latin America but in the United States as well: He placed more than ten albums in the Top 200 and 21 singles on various Latin charts including 'Baila Mi Rumba,' 'Dueño de Nada,' 'Pavo Real,' and 'Agárrense de las Manos.' El Puma was so formidable during the '80s that CBS International lured him away from his label so that their male artists wouldn't have to compete on the charts with him. His success has been registered at radio, in concert halls across the globe, at retail, streaming, and as an actor on television and in film. For more than five decades, his crystalline tenor has made hits of boleros, romanticas, mariachis, and pop songs. Best-selling Venezuelan vocalist, actor, and entrepreneur Jose Luis Rodríguez (aka El Puma) is among the most recognized interpreters of Latin folk song in the world.

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